Although it was founded nearly twenty years ago, in 1999, Worldwide Brands remains quite popular to this day. What is it that the owners of Worldwide Brands are doing right to have built a business with such longevity in a changing marketplace?
Worldwide Brands was originally set up as a database of suppliers that were willing to supply on a drop shipping basis or in ‘light bulk’ to eBay sellers in the USA. It’s since expanded a lot and now there are more than 16 million products available at trade prices from more than 8,000 suppliers around the world. Worldwide Brands is still used by eBay sellers, but new online store owners (often stores built with Shopify) are becoming more aware of the supplier database and are using it in greater numbers.
The reason that Worldwide Brands remains popular with eBay sellers and other businesses alike is that it’s a one stop solution for finding new reliable suppliers. All of the wholesalers and drop shippers are guaranteed to be reliable, and there are more than 8,000 of them all in one place (in the members area).
The owner of Worldwide Brands, an eBay power seller called Chris Malta, has clearly managed to keep his business relevant to it’s existing customer base as well as find additional similar markets – and that’s why World Wide Brands remains so popular, and able to charge a membership fee of nearly $300.